August 16, 2004

www.lifeofparty.com

KITS ARE THE CRAZE!
According to a recent article published by "Edplay" magazine, "Crazy for Kits" by Kari Anderson, children's activity kits are the craze! Retailers commented that parents are looking for activities that will move their kids away from the video games and television. They are interested in fun activities that will allow them to spend some quality time with their children.

Open Stock Planograms of Kit REFILLS Drive Sales
Kits are more popular than ever and retailers are boosting sales and increasing store awareness by offering activity days, classrooms, and product demonstrations.

Because using a whole kit for each child during a classroom can drive up the cost, open stock refills make the projects more affordable. Stores either provide a list of supplies that are needed to be purchased for the classroom, or charge a flat fee and supplies are provided.

In addition to year round craft sessions, extra traffic and sales can be generated through birthday parties. Again, open stock kit supplies make this all possible. And open stock supplies lead to more open-ended play!

Life of the Party New Girl's Kits & Open Stock Planogram
What girl wouldn't like to make their very own sweet smelling soaps in fun shapes, luscious lotions and shimmering body glitter?! Our new planogram contains ready-to-go kits and open stock items including various colors and fragrances where girls can personalize soap, lotion and lip balm to their own liking.

Life of the Party, a recognized leader of crafting supplies, can offer a full line of open stock items to drive sales to your store. We also offer additional support by providing finished samples, project ideas, signage and bulk supplies. Looking for a specialized planogram? Contact Life of the Party at 877-828-0886. We will work with you to create the perfect planogram for your store.

For more information about our award winning kits and our full line of children's craft products, visit our website or contact us at:

Life of the Party
North Brunswick, NJ
Phone: 877-828-0886
Email: sales@lifeotp.com